Nick Zurko Resume

Nick Zurko                                                                                                                                

Email: zurkonic@gmail.com

136 Wyckoff Ave. Apt. 3L Brooklyn, NY 11237                                                                 

Portfolio: zurkonic.com/portfolio

Mobile: 330.464.7834                                                                                                                     

Facebook: /zurkonic

Twitter/Instagram: @zurkonic

Profile

As a creative content strategist and SEO who excels at analytics, I have more than quadrupled clients' YOY organic search traffic by 450+% through my acumen in SEO and strategic content development aimed at the intersection of internet and IRL culture. I am a published author, blogger, web content writer, and digital content producer with ten years digital marketing experience as an SEO specialist and content strategist. I increase sales and brand growth through my content-focused SEO strategies.

Past Experience

Freelance SEO and Content Strategist (2011-2017)

  • Have worked with a wide variety of small and medium-sized businesses such as Whiteboard Pictures, Productive Corporation, and individual clients to boost their site traffic and improve content quality.

Content Manager, Gentle Monster USA; New York, NY – May 2016 - September 2016

  • Conceptualized and developed GM’s content marketing strategy to raise the company’s online presence
  • Oversaw the design and editorial direction of Proto-, an online cultural curation channel
  • Wrote and managed the creation of the GM holding company’s, Every Global, website and brand book

Digital Marketing Specialist, New York Film Academy; New York, NY – 2013-May 2016

  • Oversaw SEO and content marketing for NYFA.edu & its various subdomains, analyzing data to enact strategies
  • Drove 110% YOY monthly increase in organic search traffic over two-year period through creating three content hubs
  • Used keyword and content tools to develop 700+ targeted articles that make up over half of top 50 monthly landing pages
  • Created content covered by The Guardian, Time, Jezebel, Huffington Post, BuzzFeed, Complex, IndieWire & more
  • Put together monthly & weekly reports assessing keyword ranking, visitor behavior & traffic channels

Content Strategist Self-Employed; New York, NY – 2011 - Present

  • Provide full range of SEM services (SEO, PPC, SMO) for artists, fashion startups, & digital marketing firms
  • Drive traffic and increase visibility through blogging, SEO site evaluation & backlink analysis
  • Produced 500+ blog articles about topics including film, music, video games, autism, digital marketing & more

Paolo Costagli Inc., Ecommerce Director; New York, NY – 2012-2013

  • Developed & managed online store using Joomla while forming digital marketing strategies to drive traffic
  • Implemented SEO on company’s site to recover from Penguin penalty & achieve page one rankings
  • Managed PPC and social media marketing campaigns resulting in 200% increase in online sales of jewelry

USAWeb Solutions, Marketing Manager; New York, NY – 2011-2013

  • Project manager on a variety of SEM, SMO, PPC, content marketing & development projects for clients
  • Created all in-house content marketing materials and web content & storyboarded original video content

PONO Jewelry, Online Marketing Manager; New York, NY – 2007-2010

  • Initiated company’s digital marketing strategies through SEO, PPC, & SMO & developed online brand

Education

Grinnell College; Grinnell, IA – BA in Philosophy and History, 2007 – 3.7 GPA

Relevant Skills

SEM: AdWords (Keyword Research), Google Anlaytics, Yext, GetSTAT, Drupal, Wordpress, BuzzSumo, SEMRush, Moz, Twitter, Vine, Facebook, YouTube, Vimeo, Instagram, Tumblr, Snapchat
Content Management: MSOffice, HTML, PhotoShop, Google Webmaster Tools, Omniture, MailChimp, SurveyMonkey, WordPress, Charbeat

References available upon request at zurkonic at gmail dot com.